Marketing Automation · 🇺🇸 United States search demand

ActiveCampaign vs Klaviyo

By monthly Google search volume, Klaviyo leads with 90,500 searches/mo — about 4.1× ActiveCampaign's 22,200.

ActiveCampaign

22,200

searches / month

JulJun*

* Jun data is in progress — full month not yet complete.

▼ Declining -33% over 12 months

informational

Intent

$7.47

CPC

MEDIUM

Competition

Klaviyo

Higher demand

90,500

searches / month

JulJun*

* Jun data is in progress — full month not yet complete.

▬ Stable +11% over 12 months

informational

Intent

$5.79

CPC

MEDIUM

Competition

The takeaway

Klaviyo has 4.1× the search demand of ActiveCampaign and is the larger market, while ActiveCampaign shows declining demand. For positioning, content and ad strategy, that gap decides where the opportunity — and the competition — really is.

Founder & Investor Tool

How much is your startup worth?

Calculate your company valuation ranges instantly based on revenue, growth rates, and margins using public PSR multiples.

Simulate Valuation Free →

Want the full strategic breakdown?

This compares two head terms. The OzIntel Engine maps the entire keyword landscape around them — intent, patterns and the moves your competitors are missing.

Analyze My Market →