Online Courses · 🇺🇸 United States search demand

Teachable vs Thinkific

By monthly Google search volume, Teachable leads with 27,100 searches/mo — about 1.2× Thinkific's 22,200.

Teachable

Higher demand

27,100

searches / month

JulJun*

* Jun data is in progress — full month not yet complete.

▼ Declining -33% over 12 months

informational

Intent

$9.91

CPC

MEDIUM

Competition

Thinkific

22,200

searches / month

JulJun*

* Jun data is in progress — full month not yet complete.

▼ Declining -18% over 12 months

informational

Intent

$15.04

CPC

MEDIUM

Competition

The takeaway

Teachable has 1.2× the search demand of Thinkific and is the larger market, while Thinkific shows declining demand. For positioning, content and ad strategy, that gap decides where the opportunity — and the competition — really is.

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